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Daily Archives: 25/05/2017

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Continental Realigns Brand Positioning with Focus on Vision Zero

Marketing, Public RelationsBy wwwowww25/05/2017

Following the UEFA EURO 2016TM championship, Continental can look back with satisfaction at 21 years as an o icial sponsor of the world’s six most popular football tournaments – the FIFA 2006, 2010 and 2014 World Cups and the UEFA EURO 2008, 2012 and 2016 events – and of the UEFA Champions League from 1995

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